Lessons From The Most Successful Social Media Campaign To Date

One of the most successful social media projects to date is the Barack Obama Presidential Campaign. Using social media to create an online presence that captured over 1 million email addresses in less than 18 months and helped to raise over $250 Million in donations.

Look beyond the politics and let’s see how we can apply lessons learned from this campaign to promote, expand and grow our business online. This is a fantastic case study to learn how to leverage the power of social media and the multimedia to propel a message and engage a market to respond.

Let’s go now to a video interview with with Jascha Franklin-Hodge, co-founder and chief tech officer for Blue State Digital, who actually did the work for the Obama campaign. They created the websites that captured all those emails. The primary websites are: BarackObama.com and my.BarackObama.com

These are the guys who have the uncommon, practical experience that are never found in books and most often is not even documented or written down. So…

…forget about your political affiliations and listen to this interview that provides an overall promotional and engagement strategy for what looks to be the most successful social media initiative to date. You would be doing yourself a real disservice if you didn’t study as much as you can about How Obama really did it…

This insightful interview Using Social Media As A Promotional Strategy is well worth your time.
Here’s the interview: http://barack20.com/downloads/Audio%20Webinar%201

Frank Tocco—MLM Mentoring
http://FrankTocco.blogspot.com
tips@shop4dreams.ws